Emotions in marketing

Paweł Kardel - Senior Strategy Planner

Knowledge

Social media in Germany 2026: the data you won’t find in Polish reports

Platform reach, activity by age, purchase impact and influencer marketing — the complete set of data on social media in Germany for brands planning to enter the DE market.

Knowledge

Poland vs Germany: how cultural differences reshape brand communication

Emotion vs trust, expression vs restraint — see how cultural differences between Poland and Germany reshape brand communication, and why copy-pasting from PL does not work.

Knowledge

Inspiration Breakfast - Nowa edycja

Jak ugryźć rynek niemiecki?